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商品編號： E192 出版日期： 2005/06/29 作者姓名： Holloway, Chuck;Spitzer, Joshua 商品類別： Entrepreneurship 商品規格： 19p 再版日期： 地域： 產業： Agriculture, forestry, fishing & hunting;Forest products 個案年度： -
商品敘述：
Follows the business ventures of former river guides Erika Carpenter and Richard McFarland in the early days of the reclaimed wood industry. Reclaimed wood suppliers mill wood from deconstructed structures--material that typically is burned, sent to landfills, or otherwise wasted--and sell the products to consumers. Silicon Valley entrepreneur Ken Westrick eventually became a partner in TerraMai, Carpenter and McFarland''s reclaimed wood business, bringing both additional capital and management expertise. Beginning in 2003, the three partners embarked on an ambitious growth plan with the goal of becoming the No.1 reclaimed wood supplier.
涵蓋領域：
Licensing;Environmental protection;Recycling;Waste disposal;Entrepreneurship;Sales organization;Partnerships;Small & medium-sized enterprises;Revenues;Growth strategy
相關資料：
Case Teaching Note, (E192TN), 13p, by Chuck Holloway, Joshua Spitzer
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