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 SupplementCPE and SUS Environmental: You''ve Got to Know When to Hold ''Em (B)
作者姓名:Lerner, Josh;Jira, Franko
商品類型:Supplement商品編號:9-822-010
出版日期:2021/08/10商品頁數:1p

 

 CaseDiversity in a Global Context: Making the Right Hire to Lead Asia
作者姓名:Lee, David S
商品類型:Case商品編號:HK1301
出版日期:2021/08/03商品頁數:9p

As organizations have grown more aware and focused on diversity, equity, and inclusion (DEI) issues, it is important to consider how such initiatives translate in a global setting. Many DEI policies are considered and interpreted through a Western social and business lens. Though such policies strive to address undoubtedly important DEI issues, how do such policies and related practices influence business decisions in a non-Western business setting .....more

 CaseAugust Berg: Promoting an Accessible Luxury Watch via Social Media
作者姓名:Lui, Patricia;Bhattacharya, Lipika
商品類型:Case商品編號:SMU963
出版日期:2021/07/08商品頁數:21p

Set in September 2020, the case talks about marketing an accessible (affordable) luxury watch brand, ''August Berg'', by a luxury-product distribution company, Norbreeze, based in Singapore. The company''s founder, Anders Peter Juel Sauerberg, was sceptical about the launch of a new collection of the watch brand, as it had seen limited sales in one year since its inception. Sauerberg had set up a kiosk store of the brand in .....more

 CaseHola, Bandida: Launching a Socially Responsible Beverage Brand
作者姓名:Rindova, Violina;Castillo, Rebecca;Lanfranki, Katie;Monroe, Allison
商品類型:Case商品編號:SCG586
出版日期:2021/07/07商品頁數:19p

Megan M za is a half-Mexican female entrepreneur who quit her high-paying job in marketing to launch Bandida, a cold-brew horchata beverage brand. As a social enterprise, Bandida aims to manufacture its product using only partners that are women and people of color. M za soon struggles with issues of cultural identity and ponders whether she can launch her product if she hasn''t met all of her social goals. As M za strategizes how to break .....more

 CaseThe Canada Pension Plan Investment Board (CPP Investments): April 2021
作者姓名:Lerner, Josh;Satchu, Reza;Ferragamo, Alys
商品類型:Case商品編號:9-821-125
出版日期:2021/06/28商品頁數:28p

The Canada Pension Plan Investment Board (CPPIB) is one of the largest pools of investment capital in the world and follows a rigorous "Total Portfolio Framework" in its approach to investment management. In April of 2021, John Graham was just two months into his role as Chief Executive Officer, and he must decide how to lead the organization to outperform the increasingly competitive market. CPPIB had several structural and developed competitive .....more

 CaseReversing Course on a Reverse E-Auction (A)
作者姓名:Lew Nelson, Kym;Sebenius, James K.;Green, Alex
商品類型:Case商品編號:9-921-051
出版日期:2021/06/21商品頁數:2p

Global consumer products powerhouse LSP has found enormous savings in a trial run of a new competitive bidding tool for their procurement organization known as a reverse e-auction. But when Jen Baldwin is asked to achieve the same savings from her suppliers for a product used by her own division, things turn out to be much more complex, revealing the benefits and drawbacks of using the tool to reduce prices, maintain supplier relationship and garner .....more

 SupplementReversing Course on a Reverse E-Auction (B)
作者姓名:Lew Nelson, Kym;Sebenius, James K.;Green, Alex
商品類型:Supplement商品編號:9-921-052
出版日期:2021/06/21商品頁數:2p

Global consumer products powerhouse LSP has found enormous savings in a trial run of a new competitive bidding tool for their procurement organization known as a reverse e-auction. But when Jen Baldwin is asked to achieve the same savings from her suppliers for a product used by her own division, things turn out to be much more complex, revealing the benefits and drawbacks of using the tool to reduce prices, maintain supplier relationship and garner .....more

 SupplementReversing Course on a Reverse E-Auction (C)
作者姓名:Lew Nelson, Kym;Sebenius, James K.;Green, Alex
商品類型:Supplement商品編號:9-921-053
出版日期:2021/06/21商品頁數:1p

Global consumer products powerhouse LSP has found enormous savings in a trial run of a new competitive bidding tool for their procurement organization known as a reverse e-auction. But when Jen Baldwin is asked to achieve the same savings from her suppliers for a product used by her own division, things turn out to be much more complex, revealing the benefits and drawbacks of using the tool to reduce prices, maintain supplier relationship and garner .....more

 SupplementReversing Course on a Reverse E-Auction (D)
作者姓名:Lew Nelson, Kym;Sebenius, James K.;Green, Alex
商品類型:Supplement商品編號:9-921-054
出版日期:2021/06/21商品頁數:2p

Global consumer products powerhouse LSP has found enormous savings in a trial run of a new competitive bidding tool for their procurement organization known as a reverse e-auction. But when Jen Baldwin is asked to achieve the same savings from her suppliers for a product used by her own division, things turn out to be much more complex, revealing the benefits and drawbacks of using the tool to reduce prices, maintain supplier relationship and garner .....more

 CaseXiaomi: At a Crossroads
作者姓名:Han, Mary;Lau, Penny
商品類型:Case商品編號:HK1289
出版日期:2021/05/31商品頁數:55p

Investors had lost confidence in Chinese smartphone maker Xiaomi. It was once one of the world''s most valuable private technology companies, valued at USD45bn after four years of operation. With Xiaomi, founder Lei Jun had created an internet company with an online business model that made tech-driven products with minimal margins. It focused on building value around the phone with products and services. Consumers quickly became fans. In .....more