我的購物車 (0)
我的帳號資料
我的訂單紀錄
我的學校教授
我的學校課程

[ Tips ] 一分鐘使用導覽

搜尋 
請輸入欲查詢之關鍵字
 
  進階搜尋
依主題瀏覽 
依商品類型瀏覽 
依出版日期瀏覽 
依作者瀏覽(姓) 
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
V
W
Y
Z
銷售排行榜 
 
 

     您目前瀏覽的商品為作者的姓開頭是D


      資料筆數共計3200筆,共計 320

進階搜尋

 
 
 
12345678910...
 CasesDEI Gets Real
作者姓名:Dukach, Dagny
商品類型:Cases商品編號:R2201N
出版日期:2022/01/01商品頁數:3p

Four new books on diversity, equity, and inclusion outline how we can move from good intentions to actual change.

 CaseWhistleblowing at Veolia: A Technology Solution
作者姓名:Dey, Aiyesha;Heese, Jonas;Godwin, Christian;Weber, James
商品類型:Case商品編號:9-122-050
出版日期:2021/12/10商品頁數:21p

 

 CaseMakeMyTrip and Goibibo Merger: Minimum People Disruption For Maximum Customer Advantage
作者姓名:Dutta, Debolina;Kondayya, Anupama
商品類型:Case商品編號:IMB891
出版日期:2021/11/15商品頁數:18p

In 2016, MakeMyTrip, a prominent player in the online booking of travel space in India, moved to acquire arch-rival Goibibo (GI) to consolidate market share, build complementary synergies, and enable profitable growth. MMT was a leader in the online travel and premium hotel booking segment. GI penetrated the economy hotel segment and acquired redBus (RB) to diversify into the online bus booking space. Due to the merger, the processes of policies of .....more

 CasesTo Sell an Ugly Product, Just Call It That
作者姓名:Mookerjee, Siddhanth;Dukach, Dagny
商品類型:Cases商品編號:F2106B
出版日期:2021/11/01商品頁數:3p

A series of studies looked at how to market visually "atypical" produce--and found that honesty was the best policy.

 CasesNet Promoter 3.0
作者姓名:Reichheld, Fred;Darnell, Darci;Burns, Maureen
商品類型:Cases商品編號:R2106E
出版日期:2021/11/01商品頁數:11p

Since its introduction, in 2003, the Net Promoter System, which measures how consistently brands turn customers into advocates, has become the predominant customer success framework. But as its popularity grew, NPS started to be gamed and misused in ways that hurt its credibility. Unaudited, self-reported Net Promoter Scores undermined the usefulness of NPS. Over time its creator, Fred Reichheld, realized that the only way to correct this problem .....more

 CaseFinancial Reporting at Mattel
作者姓名:Dey, Aiyesha;Nguyen, Trung;Herrmann, Marshal;Kelley, Julia
商品類型:Case商品編號:9-122-006
出版日期:2021/10/12商品頁數:28p

In September 2020, Diana Ferguson, was nearing her first Audit Committee meeting as the newly appointed Audit Committee chair of Mattel, Inc. Mattel was just recovering from an accounting scandal which had revealed the company''s poor internal controls and weak board oversight over financial reporting, and the committee had important decisions to make going forward. In early 2018, Mattel''s Tax team had discovered a significant reporting .....more

 CaseCoinbase: The Exchange of the Cryptos
作者姓名:Di Maggio, Marco;Sha, Wenyao
商品類型:Case商品編號:9-222-044
出版日期:2021/10/07商品頁數:23p

 

 CaseSpotify: Face the Music (Update 2021)
作者姓名:Vroom, Govert;Sastre Boquet, Isaac;Deshmane, Abhishek
商品類型:Case商品編號:IES869
出版日期:2021/10/01商品頁數:31p

By 2021, streaming had become "the" way to consume music, revitalizing an industry that was seeing double digit growth rates for the first time since the 1990s. And with its 155 million paid subscribers and 355 million total users, Spotify was undisputedly the most popular music streaming service in the world - for the year of 2020, it posted record revenues of 7.88 billion. Yet, despite those numbers, in all its history, Spotify had never .....more

 CasePacific Lake and the Rise of Professional Capital in Search Funds
作者姓名:Pananos, Jason;Davis, Jay;Ruback, Richard S.;Yudkoff, Royce
商品類型:Case商品編號:9-222-015
出版日期:2021/09/23商品頁數:12p

 

 CaseTelepass: From Tolling to Mobility Platform (Abridged)
作者姓名:Farronato, Chiara;Denicolai, Stefano;Mehta, Sarah
商品類型:Case商品編號:9-622-050
出版日期:2021/09/16商品頁數:14p

Telepass, until very recently the sole processor of electronic toll payments on Italy''s highways, has ambitions beyond tolling. Since the mid-2010s, the company has been expanding into adjacent services. In 2017, Telepass launched TelepassPay-a mobile payment application (app) that allows subscribers to pay for dozens of mobility-related services and products from their smartphones. In 2019, Telepass launched a car insurance brokerage service. .....more