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 CasesThe Founder of UBI Group on Leading a Transition to Renewable Energy in Africa
作者姓名:Okonkwo, Salma
商品類型:Cases商品編號:R2201A
出版日期:2022/01/01商品頁數:5p

After building the oil and gas distribution company UBI Group in her native Ghana and then selling a majority stake to an international investor, Salma Okonkwo turned her attention to solar power. As the pace of industrialization in Africa accelerates, she wants to make sure that political and corporate leaders don''t repeat the mistakes that their Western and Chinese peers made as they pursued development and economic growth. That''s .....more

 CasesThe "New You" Business
作者姓名:Bettencourt, Lance A.;Pine, B. Joseph, II;Gilmore, James H.;Norton, David W.
商品類型:Cases商品編號:R2201D
出版日期:2022/01/01商品頁數:13p

All too often fitness centers, medical providers, colleges, and organizations in many other industries seek to distinguish themselves only on the quality, convenience, and experience of what they sell, say the authors. It''s not that those things aren''t important. But they matter only as means to the ends that people seek. Too many organizations lose sight of this truth. Even when they do promote what they sell in relation to consumers'' .....more

 CasesHow Companies Can Address Their Historical Transgressions
作者姓名:Federman, Sarah
商品類型:Cases商品編號:R2201E
出版日期:2022/01/01商品頁數:11p

Some multigenerational companies or their predecessors have committed acts in the past that would be anathema today--they invested in or owned slaves, for example, or they were complicit in crimes against humanity. How should today''s executives respond to such historical transgressions? Drawing on her recent book about the effort by the French National Railways to make amends for its role in the Holocaust, the author argues that rather than .....more

 CasesQuantum Computing for Business Leaders
作者姓名:Ruane, Jonathan;McAfee, Andrew;Oliver, William D.
商品類型:Cases商品編號:R2201H
出版日期:2022/01/01商品頁數:11p

Quantum computers can solve problems exponentially faster than classical computers can. They will bring about two huge changes: an end to our current infrastructure for cybersecurity over public networks and an explosion of algorithmic power that holds the promise to reshape our world. Scientists face myriad challenges in developing commercially relevant quantum computers. But once they are overcome, the disruption caused by postquantum cryptography .....more

 CasesSensemaking for Sales
作者姓名:Adamson, Brent
商品類型:Cases商品編號:R2201J
出版日期:2022/01/01商品頁數:9p

The amount of product and service information available to B2B customers--reports, blogs, display ads, email marketing, and more--has become overwhelming, leading to indecision and a sharply reduced likelihood of making a substantive purchase. The best reps have turned this conundrum into a prime selling opportunity. Above all else, they help buyers make sense of the information they''ve encountered. Their approach is a form of sensemaking, .....more

 CasesCorporate Political Spending Is Bad Business
作者姓名:Lund, Dorothy S.;Strine, Leo E
商品類型:Cases商品編號:R2201K
出版日期:2022/01/01商品頁數:9p

Corporations are facing increased scrutiny over their political spending--particularly when their stated values seem to contradict their lobbying efforts. A 2020 report by the Center for Political Accountability offers abundant examples, including corporations that have publicly demanded racial equality while contributing to groups and candidates that promote racial gerrymandering and corporations that purport to be concerned about climate change .....more

 CasesShould You Compromise Your Founding Principles for Faster Growth? (HBR Case Study and Commentary)
作者姓名:Puri, Sandeep
商品類型:Cases商品編號:R2201M
出版日期:2022/01/01商品頁數:7p

Three years ago, Marjorie Rodriguez founded a company with the goal of supporting the LGBTQ+ community through employment opportunities. Now she needs to decide whether to expand the business, which would require bringing in non-transgender salespeople. That wasn''t her original vision for the firm--but would it allow her to have a bigger impact? This fictional case study by Sandeep Puri features expert commentary by Fran Dunaway and Khadijah .....more

 CasesDEI Gets Real
作者姓名:Dukach, Dagny
商品類型:Cases商品編號:R2201N
出版日期:2022/01/01商品頁數:3p

Four new books on diversity, equity, and inclusion outline how we can move from good intentions to actual change.

 CasesShould You Compromise Your Founding Principles for Faster Growth? (HBR Case Study)
作者姓名:Puri, Sandeep
商品類型:Cases商品編號:R2201X
出版日期:2022/01/01商品頁數:6p

Three years ago, Marjorie Rodriguez founded a company with the goal of supporting the LGBTQ+ community through employment opportunities. Now she needs to decide whether to expand the business, which would require bringing in non-transgender salespeople. That wasn''t her original vision for the firm--but would it allow her to have a bigger impact? This fictional case study by Sandeep Puri features expert commentary by Fran Dunaway and Khadijah .....more

 CasesShould You Compromise Your Founding Principles for Faster Growth? (Commentary for HBR Case Study)
作者姓名:Puri, Sandeep
商品類型:Cases商品編號:R2201Z
出版日期:2022/01/01商品頁數:3p

Three years ago, Marjorie Rodriguez founded a company with the goal of supporting the LGBTQ+ community through employment opportunities. Now she needs to decide whether to expand the business, which would require bringing in non-transgender salespeople. That wasn''t her original vision for the firm--but would it allow her to have a bigger impact? This fictional case study by Sandeep Puri features expert commentary by Fran Dunaway and Khadijah .....more