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     您目前瀏覽的的主題是Entrepreneurship


      資料筆數共計3058筆,共計 306

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 CaseMeesho (A): Exploring Hyperlocal Fashion
作者姓名:Jha, Srivardhini K.;Gomes, Jacqueline;Bhagavatula, Suresh
商品類型:Case商品編號:IMB907
出版日期:2021/12/09商品頁數:3p

Meesho is a three-part case that highlights the ups and downs, and the twists and turns, of a typical entrepreneurial journey. It follows the experiences and decisions of Vidit Aatrey and Sanjeev Barnwal, two IIT Delhi graduates, as they build their venture - Meesho. The idea that they begin with, morphs substantially as they go through the process of finding a product-market fit. Each time they face a hurdle, they dig deeper into the needs and .....more

 SupplementMeesho (B): Technology Enablement of Small Retailers
作者姓名:Jha, Srivardhini K.;Gomes, Jacqueline;Bhagavatula, Suresh
商品類型:Supplement商品編號:IMB909
出版日期:2021/12/09商品頁數:3p

Meesho is a three-part case that highlights the ups and downs, and the twists and turns, of a typical entrepreneurial journey. It follows the experiences and decisions of Vidit Aatrey and Sanjeev Barnwal, two IIT Delhi graduates, as they build their venture - Meesho. The idea that they begin with, morphs substantially as they go through the process of finding a product-market fit. Each time they face a hurdle, they dig deeper into the needs and .....more

 SupplementMeesho (C): Empowering India''s Women Entrepreneurs
作者姓名:Jha, Srivardhini K.;Gomes, Jacqueline;Bhagavatula, Suresh
商品類型:Supplement商品編號:IMB911
出版日期:2021/12/09商品頁數:5p

Meesho is a three-part case that highlights the ups and downs, and the twists and turns, of a typical entrepreneurial journey. It follows the experiences and decisions of Vidit Aatrey and Sanjeev Barnwal, two IIT Delhi graduates, as they build their venture - Meesho. The idea that they begin with, morphs substantially as they go through the process of finding a product-market fit. Each time they face a hurdle, they dig deeper into the needs and .....more

 CasesStop Sabotaging Your Ability to Innovate
作者姓名:Bouquet, Cyril;Barsoux, Jean-Louis;Wade, Michael
商品類型:Cases商品編號:R2106L
出版日期:2021/11/01商品頁數:7p

Innovators can be their own worst enemies, derailed by personal traits, such as confidence and optimism, that are essential to creativity but can be toxic when taken to an extreme, and by emotions such as fear, doubt, regret, and frustration, which are typical when trying something new but can too easily stall or destroy entrepreneurial efforts. And although practical advice abounds on how to innovate, in-depth guidance on conquering these mental .....more

 CaseVelasca: Organizing Growth
作者姓名:Giacomin, Valeria;Wadhwani, R. Daniel
商品類型:Case商品編號:SCG591
出版日期:2021/10/18商品頁數:16p

Italian entrepreneurs Enrico Casati and Jacopo Sebastio, just out of college, founded Velasca, a men''s shoes e-commerce retailer in 2013. In less than 8 years, Velasca grew from an online shop offering moderately-priced, handcrafted shoes into an omni-channel brand with ambitions to become a "total-look" men''s brand. We see the pivotal decisions that Casati and Sebastio made to ensure continuous growth while navigating .....more

 SupplementSmile Again! Applying Design Thinking to Improve the Dental Patient''s Experience, Handout
作者姓名:Kotha, Reddi Rayalu;Tschang, Ted;Cheah, Sin Mei
商品類型:Supplement商品編號:SMU992
出版日期:2021/10/13商品頁數:17p

Handout for Case SMU837

 CaseSparking Growth at Consumer Reports
作者姓名:Wallace, Christina
商品類型:Case商品編號:9-822-035
出版日期:2021/10/05商品頁數:16p

 

 CaseKatie Couric Media: Landing the First Client
作者姓名:Shipley, N. Louis;Kerr, William R.
商品類型:Case商品編號:9-822-011
出版日期:2021/09/29商品頁數:15p

 

 CaseHarambe: Mobilizing Capital in Africa
作者姓名:Sikochi, Siko;Botha, Dilyana Karadzhova;Tronci, Francesco
商品類型:Case商品編號:9-122-021
出版日期:2021/09/24商品頁數:24p

Harambe was a non-profit organization whose mission was to build an ecosystem to identify promising young African entrepreneurs and provide them access to training, markets, capital, and support networks. From 2007 to 2021, Harambe had grown to a network of 367 entrepreneurs, known as "Harambeans". They had collectively raised over $800 million in capital, created more than 3,500 jobs, and claimed three of the six African startup unicorns .....more

 CaseNeons Fashion LLP (A): A Small Seller on Amazon Marketplace
作者姓名:Mukherjee, Saral;;Balasubramani, Soundarya
商品類型:Case商品編號:A00285
出版日期:2021/09/21商品頁數:21p

Neons Fashion LLP was the entrepreneurial venture of Arthi Ramalingam after she completed her MBA. Arthi had been interested in jewellery since childhood and decided to focus on the design, manufacturing and retailing of fashion and costume jewellery items under the brand name of Eternz through different sales channels like exhibitions, retail stores, own website and as an independent seller on e-commerce marketplaces. She initially started selling .....more