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 CaseChampo Carpets: Improving Business-to-Business Sales Using Machine Learning Algorithms
作者姓名:Goyal, Priyank;Kapoor, Puneet;Jain, Gyanesh;Sethia, Ashish;Unni Krishnan, Dinesh Kumar
商品類型:Case商品編號:IMB879
出版日期:2021/08/26商品頁數:5p

Champo Carpets is one of the largest carpet manufacturing companies based in India, with customers across the world, including some of the most reputed stores and catalog companies. Champo Carpets is based out of Bhadohi, Uttar Pradesh, which is one of the most famous clusters of carpet weaving in India. This cluster is spread over 1,000 sq. km and comprises many villages and districts in and around it. The company is a vertically integrated manufacturer .....more

 SupplementChampo Carpets: Improving Business-to-Business Sales Using Machine Learning Algorithms, Spreadsheet Supplement
作者姓名:Goyal, Priyank;Kapoor, Puneet;Jain, Gyanesh;Sethia, Ashish;Unni Krishnan, Dinesh Kumar
商品類型:Supplement商品編號:IMB881
出版日期:2021/08/26商品頁數:0p

Spreadsheet supplement for case IMB879.

 SupplementCPE and SUS Environmental: You''ve Got to Know When to Hold ''Em (B)
作者姓名:Lerner, Josh;Jira, Franko
商品類型:Supplement商品編號:9-822-010
出版日期:2021/08/10商品頁數:1p

 

 CaseSarah Robb O''Hagan: The Rocky Road of Passion
作者姓名:Jachimowicz, Jon M.;Gino, Francesca
商品類型:Case商品編號:9-422-055
出版日期:2021/07/12商品頁數:11p

In November 2018, Sarah Robb O''Hagan is reeling from an unceremonious exit as CEO of Flywheel, a chain of indoor cycling studios. In the past, Robb O''Hagan had led transformational change across companies throughout the sports and fitness industry, including as President at Gatorade and Equinox. As a highly passionate fitness enthusiast, stepping into the CEO role at Flywheel felt like the pinnacle of her career, one that she would .....more

 CasesEntrepreneurs and the Truth
作者姓名:Jensen, Kyle;Byers, Tom;Dunham, Laura C.;Fjeld, Jon
商品類型:Cases商品編號:R2104J
出版日期:2021/07/01商品頁數:9p

Chicanery is common in the start-up world: With so much at stake, founders are apt to exaggerate, obfuscate, and otherwise stretch the truth when courting investors and other important stakeholders. Such deception locks up resources by prolonging the life of doomed ventures and makes it hard for VCs and employees to know where best to invest their money or labor. It also exacts a personal toll on founders themselves. The authors take a multidisciplinary .....more

 CasePeerless Potato Chips
作者姓名:Fairchild, Gregory B;Jones, Liz Ivaniw
商品類型:Case商品編號:UV8262
出版日期:2021/06/01商品頁數:13p

The Peerless Potato Chip Company (Peerless) is a private-label, family-owned-and-operated, national potato chip manufacturer specializing in organic chips. The CEO, Kate Kelly, had been with the company from the beginning-since her uncle had first started making chips more than 25 years earlier on his farm in the Shenandoah Valley region of Virginia. In fact, she''d been the primary architect of its growth and expansion. For the first time .....more

 CaseScak Textiles: The Way Forward for Next-generation Entrepreneurs
作者姓名:Basu, Paritosh;Kuntluru, Sudershan;Jain, Aman
商品類型:Case商品編號:W21270
出版日期:2021/06/01商品頁數:12p

In January 2020, the chief executive officer of the family-run business Scak Textiles LLP (Scak), based in India, was thinking about how the company could achieve a new milestone of 500 million in revenue by 2025. He wondered why the company, after coming so far, could not achieve that number with a sustainable margin. What else could he do to help Scak reached this target, and how could he solve the bottleneck of resource constraints?<br><br>The .....more

 SupplementScak Textiles: The Way Forward for Next-generation Entrepreneurs, Student Spreadsheet
作者姓名:Basu, Paritosh;Kuntluru, Sudershan;Jain, Aman
商品類型:Supplement商品編號:W21343
出版日期:2021/06/01商品頁數:0p

Spreadsheet supplement for case W21270.

 CaseDrop Technologies Inc.: Understanding the Influencer Marketing Channel
作者姓名:Janssen, Eric;Sun, Lillie Yue Ting
商品類型:Case商品編號:W21265
出版日期:2021/05/31商品頁數:9p

Drop Technologies Inc. was a major success in the Toronto, Ontario, Canada technology community. Having raised its initial pre-seed funding with only a slide deck, it grew to become a popular loyalty mobile application across North America. In 2017, the company was featured in LinkedIn''s top 25 start-ups in Canada, and it closed CA$58 million in a series B funding round. In 2018, the marketing manager had to decide which marketing channel .....more

 SupplementDrop Technologies Inc.: Understanding the Influencer Marketing Channel - Student Spreadsheet
作者姓名:Janssen, Eric;Sun, Lillie Yue Ting
商品類型:Supplement商品編號:W21267
出版日期:2021/05/31商品頁數:0p

Student spreadsheet to case W21265