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 CaseAflore and Polymath Ventures: Two Sides of the Coin
作者姓名:Dann, Jeremy B.;Paredes, Daniel
商品類型:Case商品編號:SCG556
出版日期:2019/11/05商品頁數:22p

Ana Barrera has worked for nearly five years building the personal finance startup Aflore as a part of the first cohort of Bogota, Colombia-based incubator Polymath Ventures. Even as Barrera and her team build a customer base within Colombia''s population of "unbanked" citizens, they must overcome some challenges in their working relationship with the Polymath incubator.

 CasesBreaking Down the Barriers to Innovation
作者姓名:Anthony, Scott D.;Cobban, Paul;Nair, Rahul;Painchaud, Natalie
商品類型:Cases商品編號:R1906E
出版日期:2019/11/01商品頁數:11p

To spur innovation, businesses have spent billions on internal venture capital, incubators, and accelerators. Yet survey after survey indicates these efforts aren''t producing results. Why? Because firms fail to address one major obstacle: the day-to-day habits and routines that regularly stifle innovation. These include such things as poorly run meetings, no slack capacity, few opportunities to speak up, and the notion that doing things differently .....more

 CasesSizing Up Your Cyberrisks
作者姓名:Parenty, Thomas J.;Domet, Jack J.
商品類型:Cases商品編號:R1906F
出版日期:2019/11/01商品頁數:9p

Every year the damage done by cyberbreaches seems to grow bigger. It looks as if hackers just keep getting more effective. But cybersecurity experts Parenty and Domet think there''s another reason companies aren''t successful at thwarting cyberattacks: They don''t truly understand their cyberrisks, because they focus only on their technological vulnerabilities and relegate responsibility for managing threats entirely to security .....more

 CaseCycles Devinci: Develop an Asia-Pacific Internationalization Strategy?
作者姓名:Plourde, Yves;Aspirot, Yan-Raphael
商品類型:Case商品編號:HEC250
出版日期:2019/10/25商品頁數:16p

In 2018, Cycles Devinci, a bike manufacturer in Saguenay, Quebec, set itself the ambitious objective of 20% annual growth for the next three years. Simon Brodeur, global brand manager for enduro and downhill bikes, suggested the company expand into Asia Pacific. Intrigued, marketing manager Alain Pedneault asked him to draw up a proposal for selling 1,000 bikes in that region by 2021. Brodeur thus found himself compelled to formulate a proposal for .....more

 CaseHomesake: Homerun in Home D cor
作者姓名:Pandit, Deepak;Tiwari, Shalini Rahul
商品類型:Case商品編號:W19588
出版日期:2019/10/18商品頁數:9p

In 2015, Homesake entered the home d cor sector in India by designing, producing, and selling home d cor products, including lighting, tableware, and wall hangings. By 2018, after three years in operation, Homesake had generated sufficient sales that its founder was ready to grow the business internationally; increase its traditional (offline) retail sales; and expand to hotels, bars, pubs, and restaurants. However, challenges related to a possible .....more

 SupplementBusiness Model Exercise: Purpose and Overview
作者姓名:Ghosh, Shikhar;Payton, Christopher
商品類型:Supplement商品編號:9-820-708
出版日期:2019/10/16商品頁數:0p

Spreadsheet supplement to case 815055.

 CaseA Conversation with Ellen J. Kullman, Chairman & CEO of DuPont, 2009-2015
作者姓名:Paine, Lynn S.;Hurwitz, Will
商品類型:Case商品編號:9-320-017
出版日期:2019/10/10商品頁數:10p

Ellen J. Kullman, the retired Chairman and CEO of DuPont, describes how she guided the storied science and technology company through a contentious proxy battle with activist investor Trian Partners, which acquired DuPont shares in 2013 and sought to break up the company. Trian''s pursuit of board seats led to a 2015 shareholder vote, which DuPont won under Kullman''s leadership. In a sweeping interview with Professor Lynn S. Paine, .....more

 CaseDulcie Madden (A) - Growth or Exit?
作者姓名:Ghosh, Shikhar;Payton, Christopher;Bagai, Shweta
商品類型:Case商品編號:9-820-052
出版日期:2019/10/01商品頁數:12p

This is part of a three-case series that follows Dulcie Madden''s journey as a founder over five years. Case (A) is about managing growth and cash flow; Case (B) is about the exit decision and conditions on a sale; Case (C) shows Madden dealing with adversity and the choice of ""when to quit?"" Rest Devices was an early stage company started by a team from MIT. Dulcie Madden decided to drop out of her MBA program at MIT .....more

 CaseEthnic Branding in A Contemporary World: Soulfull Smoothix in The Indian Context
作者姓名:Kumar, S. Ramesh;Parameshwaran, Prashanth
商品類型:Case商品編號:IMB783
出版日期:2019/10/01商品頁數:8p

The Indian environment has experienced pronounced changes with respect to snacking and fitness in the recent times, especially among the middle-aged consumers, who are experiencing the pleasures of Western lifestyles along with the pains of fitness-related issues. The radical changes in lifestyles of consumers have led to unhealthy eating habits and snacking is a natural fall out of such a scenario. Soulfull Smoothix is a brand that is making an attempt .....more

 CaseThe Wellness Institute: To Brand or Not to Brand
作者姓名:Penner, Sara
商品類型:Case商品編號:W19542
出版日期:2019/09/26商品頁數:8p

Faced with the challenge of continuing to differentiate the Wellness Institute from traditional fitness facilities, the executive director at the non-profit organization was considering undertaking a thoughtful and comprehensive internal and external branding exercise to improve and refresh its brand. The executive director found the inconsistencies of the current brand troublesome. She was faced with some potential opportunities she would like to .....more