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 CasesThe "New You" Business
作者姓名:Bettencourt, Lance A.;Pine, B. Joseph, II;Gilmore, James H.;Norton, David W.
商品類型:Cases商品編號:R2201D
出版日期:2022/01/01商品頁數:13p

All too often fitness centers, medical providers, colleges, and organizations in many other industries seek to distinguish themselves only on the quality, convenience, and experience of what they sell, say the authors. It''s not that those things aren''t important. But they matter only as means to the ends that people seek. Too many organizations lose sight of this truth. Even when they do promote what they sell in relation to consumers'' .....more

 CasesFamily Ghosts in the Executive Suite
作者姓名:Ancona, Deborah;Perkins, Dennis N.T.
商品類型:Cases商品編號:R2201F
出版日期:2022/01/01商品頁數:11p

Professional growth can get stymied for all sorts of reasons. But one of the most important is rarely discussed: You''re contending with ghosts from your past. Early in life, family dynamics give rise to many fundamental behaviors and attitudes toward authority, mastery, and identity. When similar dynamics emerge at work, people often revert to childhood patterns. To enable change in the personal realm, psychologists often encourage clients .....more

 CasesShould You Compromise Your Founding Principles for Faster Growth? (HBR Case Study and Commentary)
作者姓名:Puri, Sandeep
商品類型:Cases商品編號:R2201M
出版日期:2022/01/01商品頁數:7p

Three years ago, Marjorie Rodriguez founded a company with the goal of supporting the LGBTQ+ community through employment opportunities. Now she needs to decide whether to expand the business, which would require bringing in non-transgender salespeople. That wasn''t her original vision for the firm--but would it allow her to have a bigger impact? This fictional case study by Sandeep Puri features expert commentary by Fran Dunaway and Khadijah .....more

 CasesShould You Compromise Your Founding Principles for Faster Growth? (HBR Case Study)
作者姓名:Puri, Sandeep
商品類型:Cases商品編號:R2201X
出版日期:2022/01/01商品頁數:6p

Three years ago, Marjorie Rodriguez founded a company with the goal of supporting the LGBTQ+ community through employment opportunities. Now she needs to decide whether to expand the business, which would require bringing in non-transgender salespeople. That wasn''t her original vision for the firm--but would it allow her to have a bigger impact? This fictional case study by Sandeep Puri features expert commentary by Fran Dunaway and Khadijah .....more

 CasesShould You Compromise Your Founding Principles for Faster Growth? (Commentary for HBR Case Study)
作者姓名:Puri, Sandeep
商品類型:Cases商品編號:R2201Z
出版日期:2022/01/01商品頁數:3p

Three years ago, Marjorie Rodriguez founded a company with the goal of supporting the LGBTQ+ community through employment opportunities. Now she needs to decide whether to expand the business, which would require bringing in non-transgender salespeople. That wasn''t her original vision for the firm--but would it allow her to have a bigger impact? This fictional case study by Sandeep Puri features expert commentary by Fran Dunaway and Khadijah .....more

 CasesHow to Succeed Quickly in a New Role
作者姓名:Cross, Rob;Pryor, Greg;Sylvester, David
商品類型:Cases商品編號:R2106C
出版日期:2021/11/01商品頁數:11p

A role transition, whether it''s a promotion, a move to a new organization, or a fresh challenge in an existing job, can be a huge boost to one''s career. But in today''s hyper-collaborative and dynamic workplaces, successful moves aren''t as easy as they once were, even for the most qualified, hardworking people. After analyzing employee relationships and communication patterns across more than 100 diverse companies, .....more

 CaseLuke Fuszard
作者姓名:Perlow, Leslie A.;Preble, Matthew
商品類型:Case商品編號:9-422-026
出版日期:2021/10/27商品頁數:4p

Luke Fuszard (MBA 2010) shares the personal details of his life leading up to the moment when he was unexpectedly fired from his job in early 2021.

 Caseg&m: Digital Transformation of an Insurance Agency
作者姓名:Pan, Gary;Bhattacharya, Lipika;Lee, Benjamin
商品類型:Case商品編號:SMU001
出版日期:2021/10/26商品頁數:15p

Analysts have often compared Digital Transformation to an iceberg and a company embarking on it to a ship trying to manoeuvre the iceberg. Some facets of the transformation are easily visible, while others are under the water and difficult to identify and manage. Douglas Chia, Managing Director of g&m Insurance, was well aware of this theory when he embarked on his firm''s digital transformation journey. Chia had implemented small digital .....more

 CaseGROUNDING OF THE BOEING 737 MAX 8 (A): WHAT WENT WRONG?
作者姓名:Manglik, Harsh;Shah, Geetika;Parihar, Anusha;Sindhwani, Saumya
商品類型:Case商品編號:ISB283
出版日期:2021/10/24商品頁數:25p

In the short time between October 2018 and March 2019, two new Boeing 737 MAX 8 airplanes in different parts of the world were involved in deadly crashes. In both cases, the aircraft developed difficulties in seemingly calm weather and crashed shortly after takeoff, killing everyone on board. Preliminary investigations pointed to failures in a new automated software-driven system called the Maneuvering Characteristics Augmentation System (MCAS) that .....more

 SupplementGROUNDING OF THE BOEING 737 MAX 8 (B): THE ROAD AHEAD-MAKING THE BOEING 737 MAX FLIGHTWORTHY AGAIN
作者姓名:Manglik, Harsh;Shah, Geetika;Parihar, Anusha;Sindhwani, Saumya
商品類型:Supplement商品編號:ISB284
出版日期:2021/10/24商品頁數:23p

In the short time between October 2018 and March 2019, two new Boeing 737 MAX 8 airplanes in different parts of the world were involved in deadly crashes. In both cases, the aircraft developed difficulties in seemingly calm weather and crashed shortly after takeoff, killing everyone on board. Preliminary investigations pointed to failures in a new automated software-driven system called the Maneuvering Characteristics Augmentation System (MCAS) that .....more