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> Sunton Manufacturing in Cambodia: Exit or Remain?

商品編號: W18799
出版日期: 2018/12/21
作者姓名:
Fei, Zhangfeng;Beamish, Paul W.
商品類別: Other
商品規格: 10p

再版日期: 2020/02/04
地域: Cambodia;China
產業:
個案年度: 2017 -  

 


商品敘述:

In January 2017, the founder of Sunton Manufacturing in Wuxi, Jiangsu Province, China, boarded a flight to Cambodia. He had to tackle the performance issue of the company''s garment manufacturing joint venture (JV) there-after two years in operation, it had run out of cash. After meeting with his JV partner, he concluded that the existing JV in Sihanoukville was beyond repair. He now needed to decide whether to exit Cambodia or to remain there, albeit in a different city and with a new partner. A new factory would require further investment. If he quit Cambodia, could his company survive and develop in the future?


涵蓋領域:

Emerging markets;Entrepreneurial management;Internationalization;Joint ventures;Manufacturing processes;Competitive forces;Strategic alliances;Exit


相關資料:

Case Teaching Note, (W18800), 9p, by Zhangfeng Fei, Paul W. Beamish