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商品編號: W18482 出版日期: 2018/08/13 作者姓名: Dasgupta, Meeta 商品類別: Other 商品規格: 9p 再版日期: 地域: India 產業: Other services 個案年度: 2018 -
商品敘述:
In 2018, Neat and Clean Solutions (Neat and Clean), a cleaning services start-up in Gurgaon, India, had grown steadily in its 10 years of operations. Its founder realized the importance of building trust with clients and knew that modifying the cleaning process to suit Indian market conditions and the skill set of his team was critical to outsmarting the mounting competition in his industry. However, with an increase in population and the number of residential complexes in the business''s target area, there was a huge market of potential clients available. Although Neat and Clean had managed over the years with the same set-up, its founder wanted to expand so that he could have an office, buy new equipment and more vehicles, operate in multiple strategic locations, and employ more people. Unfortunately, he lacked the necessary funds to make these changes himself. Now he must decide whether to expand the scale of his operations and who to approach for the necessary funding. Meeta Dasgupta is affiliated with Management Development Institute.
涵蓋領域:
Business growth;Industry analysis;Start-ups
相關資料:
Case Teaching Note, (W18481), 10p, by Meeta Dasgupta
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