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商品編號： 9-622-076 出版日期： 2022/02/10 作者姓名： Greenstein, Shane;Corsi, Elena 商品類別： Operations management 商品規格： 29p 再版日期： 2022/03/22 地域： Europe;Sweden 產業： Automotive industry;Transportation and distribution 個案年度： 2021 - 2021
商品敘述：
In 2021, the car manufacturer National Electric Vehicle Sweden (NEVS) faced the challenge of securing funding from its investor to launch an innovative mobility solution based on fleets of shared autonomous driving (AD) cars. The system was complex as it required the development of several interconnected components: from AD cars to a system to coordinate the vehicles with the city''s digital and physical infrastructure. Furthermore, AD cars were still in a testing phase. The project was made even more complicated by NEVS'' decision to target different customers: from companies which could use PONS as part of a leasing service or to transport goods, to municipalities willing to complement their public transportation services, or private citizens which could use it to commute or go shopping. NEVS felt the urge to launch the system. But was NEVS ready?
涵蓋領域：
Organizational structure and design
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