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 您所選取的商品項目

> Redefining Mogul

商品編號: 9-120-043
出版日期: 2020/04/13
作者姓名:
Serafeim, George;Rouen, Ethan;Gazzaniga, Sarah
商品類別: Other
商品規格: 17p

再版日期: 2020/05/26
地域: United States
產業: Broadcasting and streaming media industry;Telecom
個案年度: -  

 


商品敘述:

Tiffany Pham taught herself to code and created a technology platform, Mogul, with the goal of providing girls and women around the world with information and opportunities. After several years Mogul had reached more than 146 million women around the world and had measurable outcomes in increasing the diversity of talent pipelines for major Fortune 500 companies that served as its clients. The case explores Pham''s journey in building Mogul and the idea of moving into other business lines, such as media or venture capital, making Mogul not just a place for people to connect but also a global brand.


涵蓋領域:

Branding;Business expansion;Entrepreneurship;Gender;Knowledge management;Technology and analytics


相關資料:

Case Teaching Note, (5-121-030), 9p, by George Serafeim, Ethan Rouen