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> Tesla: Testing a Business Model at Its (R)evolutionary Best

商品編號: W18126
出版日期: 2018/03/02
作者姓名:
Chatterjee, Sayan;Terez, Dennis
商品類別: Entrepreneurship
商品規格: 14p

再版日期:
地域: United States
產業: Automotive industry;Energy and natural resources sector
個案年度: -  

 


商品敘述:

Tesla Motors, Inc. (Tesla), the electric car company, unveiled its Model 3 in late July 2017 as its stock price continued to appreciate. The Model 3 was priced to sell to the mass market and to potentially compete with the mass-market leaders such as Toyota. The stock market had also responded favourably to Tesla''s decision in 2016 to acquire SolarCity, a manufacturer of solar cells, and its decision to build the Gigafactory, the world''s largest lithium battery plant. Could Tesla justify its sky-high stock price multiple by simply selling electric cars, or should Tesla become a battery company that could fundamentally change the energy storage industry-or for that matter, some other type of company? Sayan Chatterjee is affiliated with Case Western Reserve University.


涵蓋領域:

Disruptive innovation;Manufacturing processes;Environmental sustainability


相關資料:

Case Teaching Note, (W18127), 24p, by Sayan Chatterjee, Dennis Terez