編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-716-C01 | Apple Inc. in 2015, Chinese Version | David B. Yoffie
Eric Baldwin | Entrepreneurship | Analysis For Global Industry( D0F0308314 ) |
2 | 9-306-064 | Innovation at Timberland: Thinking Outside the Shoe Box | Kanter, Rosabeth Moss;Raffaelli, Ryan L. | General management | Management of Innovation Technology( G795121850 ) |
3 | 9-316-101 | Uber: Changing The Way The World Moves | Moon, Youngme | General management | Innovation and Technology Management( G795111374 ) |
4 | 9-612-084 | The Hybrid Vehicle Market | Toffel, Michael W.;Uludere Aragon, Nazli Z. | General management | Innovation and Technology Management( G795121850 ) |
5 | 2510 | The Springfield Nor''easters: Maximizing Revenues in the Minor Leagues | Cespedes, Frank V.;Winig, Laura;Lovelock, Christopher H. | Marketing | Operation Management Supply Chain Managemnet with a Global Perspective( G795120838 ) |
6 | KEL021 | Keurig at Home | Anderson, Eric T. | Marketing | Operation Management Supply Chain Managemnet with a Global Perspective( G795120838 ) |
7 | KEL021 | Keurig at Home | Anderson, Eric T. | Marketing | Operations Management and Supply Chain Management with a Global Perspective( G795120838 ) |
8 | KEL021 | Keurig at Home | Anderson, Eric T. | Marketing | Operations Management and Supply Chain Management( G795117117 ) |
9 | R1803E | Marketing in the Age of Alexa | Dawar, Niraj | Marketing | Innovation and Technology Management( G795111374 ) |
10 | 9-699-018 | Disruptive Technology a Heartbeat Away: Ecton, Inc. | Christensen, Clayton M.;Cape, Edward G. | Operations management | Innovation and Technology Management( G795121850 ) |
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