編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | R00103 | Coevolving: At Last, a Way to Make Synergies Work | Eisenhardt, Kathleen M.;Galunic, D. Charles | General management | Strategy and Humanities Innovation( 644651 ) |
2 | R0604F | Match Your Innovation Strategy to Your Innovation Ecosystem | Adner, Ron | General management | Strategy and Humanities Innovation( 644651 ) |
3 | R1611C | Right Tech, Wrong Time | Adner, Ron;Kapoor, Rahul | General management | Strategy and Humanities Innovation( 644651 ) |
4 | 9-516-094 | Airbnb, Etsy, Uber: Acquiring the First Thousand Customers | Teixeira, Thales S.;Brown, Morgan | Marketing | Strategy and Humanities Innovation( 644651 ) |
5 | 9-516-108 | Airbnb, Etsy, Uber: Growing from One Thousand to One Million Customers | Teixeira, Thales S.;Brown, Morgan | Marketing | Strategy and Humanities Innovation( 644651 ) |
6 | R0710G | Art of Designing Markets | Roth, Alvin E. | Marketing | Strategy and Humanities Innovation( 644651 ) |
7 | R1903C | The Age of Continuous Connection | Siggelkow, Nicolaj;Terwiesch, Christian | Service management | Strategy and Humanities Innovation( 644651 ) |
8 | 93309 | Predators and Prey: A New Ecology of Competition | Moore, James F. | Other | Strategy and Humanities Innovation( 644651 ) |
9 | 9-H02-RHJ | Everything We Know About Platforms We Learned from Medieval France | Ray Fisman;
Tim Sullivan | Other | Strategy and Humanities Innovation( 644651 ) |
10 | CMR646 | Beyond the ""Win-Win"": Creating Shared Value Requires Ethical Frameworks | de los Reyes, Gaston , Jr.;Scholz, Markus;Smith, N. Craig | Other | Strategy and Humanities Innovation( 644651 ) |
|