編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-812-040 | Moda Operandi: A New Style of Fashion Retail | Khaire, Mukti | Entrepreneurship | Management Case Studies( 2330 ) |
2 | 9-812-001 | Coco Chanel: Creating Fashion for the Modern Woman (A) | Khaire, Mukti;Herman, Kerry | General management | Management Case Studies( 2330 ) |
3 | GS86 | Saks: Shocking the Fashion Industry Supply Chain | Marks, Michael;Hoyt, David | Marketing | Management Case Studies( 2330 ) |
4 | IMB621 | Machine Learning Algorithms to Drive CRM in the Online E-Commerce Site at VMWare | R, Kiran;Mukhopadhyay, Arunabha;Unnikrishnan, Dinesh Kumar | Marketing | Management Case Studies( 2330 ) |
5 | IMB623 | Improving Customer Engagement at VMWare through Analytics | Seth, Nandini;Unnikrishnan, Dinesh Kumar | Marketing | Management Case Studies( 2330 ) |
6 | INS617 | Diesel for Successful Living: Branding Strategies for an Up-market Line Extension in the Fashion Industry | Grigorian, Vadim;Chandon, Pierre | Marketing | Management Case Studies( 2330 ) |
7 | 9-413-051 | Warby Parker: Vision of a "Good" Fashion Brand | Marquis, Christopher;Villa, Laura Velez | Other | Management Case Studies( 2330 ) |