編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | GS82 | MobiVi: Establishing Credit Lending, Micro Donations, and Allied Services in Vietnam Using Telecom Technologies | Lee, Hau;Tang, Christopher S.;Masood, Jawad | Entrepreneurship | Marketing Management( 6007 ) |
2 | 9-213-098 | Phu My Hung | Macomber, John D.;Lau, Dawn | Finance | Marketing Management( 6007 ) |
3 | BH544 | The Neglected Need for Strategic Renewal in Emerging Markets: Lessons from Vietnam in Transition | Taussig, Markus | General management | Marketing Management( 6007 ) |
4 | IB67G | Challenge 4: Business Opportunities in High Potential Developing Countries | McKern, Bruce;De Bonvoisin, Steve;Cuccioli, Leandro;Gonzalez-Dalmau, Raquel;Lopes, Gustavo | General management | Marketing Management( 6007 ) |
5 | 9-616-063 | Coca-Cola in Vietnam | Goh, Joel;Raman, Ananth | Operations management | Marketing Management( 6007 ) |
6 | 9-713-406 | Intel: Strategic Decisions in Locating a New Assembly and Test Plant (A) | Alcacer, Juan;Herman, Kerry | Operations management | Marketing Management( 6007 ) |
7 | 9-207-090 | Chiaphua Group Vietnam | Retsinas, Nicolas P.;Shih-ta Chen, Michael | Other | Marketing Management( 6007 ) |
8 | 9-411-023 | Mekong Capital: Building a Culture of Leadership in Vietnam | Marquis, Christopher;Ganti, Vinay;Smith, Kevin;Guthrie, Doug | Other | Marketing Management( 6007 ) |
9 | 9-713-480 | Vietnam: Sustaining the Growth of an Asian Tiger | Porter, Michael E.;Ketels, Christian H.M. | Other | Marketing Management( 6007 ) |
10 | HEC087 | Nike versus New Balance: Trade Policy in a World of Global Value Chains | Brodeur, Simon;Van Assche, Ari | Other | Marketing Management( 6007 ) |
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