編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-811-013 | Investcorp and the Moneybookers Bid | Rhodes-Kropf, Matthew;Knoop, Carin-Isabel;Lietz, Nori Gerardo | Entrepreneurship | Electronic Commerce( M19811A ) |
2 | 9-811-041 | Steven Carpenter at Cake Financial | Eisenmann, Thomas R.;Wagonfeld, Alison Berkley | Entrepreneurship | Electronic Commerce( M19811A ) |
3 | 9-813-122 | EverTrue: Mobile Technology Development (A) | Kerr, William R.;Brownell, Alexis | Entrepreneurship | Electronic Commerce( M19811A ) |
4 | 9-912-009 | Killing Craigslist: Entrepreneurship in the Online Apartment Rental Market | Coles, Peter A.;Gans, Joshua;Yu, Wei-Yuan | Entrepreneurship | Electronic Commerce( M19811A ) |
5 | GS84 | Quirky: A Business Based on Making Invention Accessible | Hoyt, David;Marks, Michael | Entrepreneurship | Electronic Commerce( M19811A ) |
6 | 9-312-120 | The National Geographic Society (A) (Abridged) | Garvin, David A.;Lobb, Annelena | General management | Electronic Commerce( M19811A ) |
7 | HK1003 | Tencent''s Business Model | Farhoomand, Ali;Yiu, Elsha | General management | Electronic Commerce( M19811A ) |
8 | HK1009 | TENCENT: EXPANDING FROM CHINA TO THE WORLD | Celly, Nikhil;Lo, W.H. | General management | Electronic Commerce( M19811A ) |
9 | IB105 | MercadoLibre | Barnett, William;Mekikian, Gary | General management | Electronic Commerce( M19811A ) |
10 | 9-512-085 | EILEEN FISHER: Repositioning the Brand | Keinan, Anat;Avery, Jill;Wilson, Fiona;Norton, Michael I. | Marketing | Electronic Commerce( M19811A ) |
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