編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-508-024 | Marketing the "$100 Laptop" (A) | Quelch, John A. | Marketing | Marketing Management( MG5402701 ) |
2 | 9-510-088 | CEIBS: A Global Business School Made in China | Quelch, John A.;Velamuri, Rama;Liu, Shengjun | Marketing | Marketing Management( MG5402701 ) |
3 | 9-511-009 | Tesco PLC: Fresh & Easy in the United States | Quelch, John A. | Marketing | Marketing Management( MG5402701 ) |
4 | 9-511-034 | Dubai Duty Free | Lal, Rajiv;Kiron, David | Marketing | Marketing Management( MG5402701 ) |
5 | 9-511-110 | Coca-Cola on Facebook | Deighton, John;Kornfeld, Leora | Marketing | Marketing Management( MG5402701 ) |