編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-201-028 | Airbus A3XX: Developing the World''s Largest Commercial Jet (A) | Esty, Benjamin C.;Kane, Michael | Finance | Strategic Management of Technology and Innovation( 09820TM502100 ) |
2 | 9-301-047 | Alibaba.com | McFarlan, F. Warren;Knoop, Carin-Isabel;Lane, David | General management | Strategic Management of Technology and Innovation( 09820TM502100 ) |
3 | 9-303-003 | P&G Japan: The SK-II Globalization Project | Bartlett, Christopher A. | General management | Strategic Management of Technology and Innovation( 09820TM502100 ) |
4 | 9-383-194 | EMI and the CT Scanner (A) | Bartlett, Christopher A. | General management | Strategic Management of Technology and Innovation( 09820TM502100 ) |
5 | 9-399-011 | Acer America: Development of the Aspire | Bartlett, Christopher A.;St. George, Anthony | General management | Strategic Management of Technology and Innovation( 09820TM502100 ) |
6 | 9-399-150 | GE''s Two-Decade Transformation: Jack Welch''s Leadership | Bartlett, Christopher A. | General management | Strategic Management of Technology and Innovation( 09820TM502100 ) |
7 | 9-606-088 | Hewlett-Packard: The Flight of the Kittyhawk (A) | Christensen, Clayton M. | Operations management | Strategic Management of Technology and Innovation( 09820TM502100 ) |
8 | 9-699-010 | Product Development at Dell Computer Corp. | Thomke, Stefan;Krishnan, Vish V.;Nimgade, Ashok | Operations management | Strategic Management of Technology and Innovation( 09820TM502100 ) |
9 | 9-701-035 | Walt Disney Co.: The Entertainment King | Rukstad, Michael G.;Collis, David J.;Levine, Tyrrell | Other | Strategic Management of Technology and Innovation( 09820TM502100 ) |
10 | 9-703-497 | ZARA: Fast Fashion | Ghemawat, Pankaj;Nueno Iniesta, Jose Luis | Other | Strategic Management of Technology and Innovation( 09820TM502100 ) |
|