編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-716-C01 | Apple Inc. in 2015, Chinese Version | David B. Yoffie
Eric Baldwin | Entrepreneurship | Business Policy( 355002001 ) |
2 | 9-700-115 | Dogfight over Europe: Ryanair (A) | Rivkin, Jan W. | Other | Business Policy( 355002001 ) |
3 | 9-700-116 | Dogfight over Europe: Ryanair (B) | Rivkin, Jan W. | Other | Business Policy( 355002001 ) |
4 | 9-700-117 | Dogfight over Europe: Ryanair (C) | Rivkin, Jan W. | Other | Business Policy( 355002001 ) |
5 | 9-705-508 | Samsung Electronics | Siegel, Jordan;Chang, James Jinho | Other | Business Policy( 355002001 ) |
6 | 9-706-401 | Haier: Taking a Chinese Company Global | Khanna, Tarun;Vargas, Ingrid;Palepu, Krishna G. | Other | Business Policy( 355002001 ) |
7 | 9-706-447 | Cola Wars Continue: Coke and Pepsi in 2006 | Yoffie, David B.;Slind, Michael | Other | Business Policy( 355002001 ) |
8 | 9-707-419 | iPod vs. Cell Phone: A Mobile Music Revolution? | Slind, Michael;Yoffie, David B.;Merrill, Travis D. | Other | Business Policy( 355002001 ) |
9 | 9-796-058 | Pharmaceutical Industry in the 1990s | McGahan, Anita M.;Keller, Greg;McGuire, John F. | Other | Business Policy( 355002001 ) |
10 | 9-805-003 | Making China Beautiful: Shiseido and the China Market | Jones, Geoffrey G.;Kanno, Akiko;Egawa, Masako | Other | Business Policy( 355002001 ) |