| 編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
| 1 | 9-307-075 | Challenges of Launching a Start-Up in China: Dorm99.com | Kirby, William C.;McFarlan, F. Warren;Manty, Tracy Yuen | Entrepreneurship | Information Management and Product Decision( 741 U3710 ) |
| 2 | 9-502-046 | BMWFilms | Moon, Youngme;Herman, Kerry | Marketing | Information Management and Product Decision( 741 U3710 ) |
| 3 | 9-503-032 | UNICEF | Quelch, John A.;Laidler, Nathalie | Marketing | Information Management and Product Decision( 741 U3710 ) |
| 4 | 9-504-001 | Marketing at The Vanguard Group | Quelch, John A.;Knoop, Carin-Isabel | Marketing | Information Management and Product Decision( 741 U3710 ) |
| 5 | 9-504-009 | XM Satellite Radio (A) | Godes, David B.;Ofek, Elie | Marketing | Information Management and Product Decision( 741 U3710 ) |
| 6 | 9-504-051 | Samsung Electronics Co.: Global Marketing Operations | Quelch, John A.;Harrington, Anna | Marketing | Information Management and Product Decision( 741 U3710 ) |
| 7 | 9-605-002 | Amazon.com''s European Distribution Strategy | Hammond, Janice H.;Chiron, Claire | Operations management | Information Management and Product Decision( 741 U3710 ) |
| 8 | 9-706-447 | Cola Wars Continue: Coke and Pepsi in 2006 | Yoffie, David B.;Slind, Michael | Other | Information Management and Product Decision( 741 U3710 ) |
| 9 | 9-706-496 | Apple Computer, 2006 | Yoffie, David B.;Slind, Michael | Other | Information Management and Product Decision( 741 U3710 ) |
| 10 | 9-707-419 | iPod vs. Cell Phone: A Mobile Music Revolution? | Slind, Michael;Yoffie, David B.;Merrill, Travis D. | Other | Information Management and Product Decision( 741 U3710 ) |
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