[ Tips ] 一分鐘使用導覽
商品編號： W36491 出版日期： 2024/03/21 作者姓名： Wood, David;Loveland, Scott 商品類別： General management 商品規格： 11p 再版日期： 2024/10/22 地域： United States 產業： Information technology and telecom sector 個案年度： -
商品敘述：
DIGITAL LEARNING EXPERIENCE COMING SOON. Kurt Preston, Vice President of Global Sourcing & Product Operations at Sonos Inc. (Sonos), had been considering a Joint Development Model for future Sonos products. In 2022, Sonos began to expand their product offering to target value-conscious consumers and grow market share with more modest price points. Historically, Sonos designed every aspect of their products in house and used Contract Manufacturers (CM) for production. A Joint Development Model (JDM) approach offered an opportunity to partner with the supplier to potentially decrease the product development time and cost. However, JDM meant giving up control of several aspects of the product design and this had many at Sonos very worried. David Wood is affiliated with Ivey Business School; Scott Loveland is affiliated with Ivey Business School
涵蓋領域：
Product development;Innovation
相關資料：
, (W36492), p, by David Wood, Scott Loveland
哪些人也有訂購？