[ Tips ] 一分鐘使用導覽
商品編號： W34857 出版日期： 2023/11/01 作者姓名： Clark, Daniel 商品類別： General management 商品規格： 17p 再版日期： 地域： France;United Kingdom;United States 產業： 個案年度： -
商品敘述：
Susan DeLuca, the chief executive officer of Eurostar Pictures (Eurostar), was under pressure from her board to define a new direct-to-consumer strategy for the company''s video properties. Complicating this decision was the uncertain state of the streaming video on demand (SVOD) industry in 2023. DeLuca charged her team to consider two questions: (1) What was the future of the video streaming business, including new services (potentially spearheaded by Eurostar) that might disrupt the industry? and (2) How could Eurostar most strategically leverage its video assets to maximize revenue going forward? Daniel Clark is affiliated with Ivey Business School
涵蓋領域：
Information management;Mobile and wireless technology
相關資料：
, (W34858), p, by Daniel Clark
哪些人也有訂購？