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商品編號: W24205 出版日期: 2022/02/15 作者姓名: Tan, Ruth S.K.;Zhang, Weina;Chen, Renbao 商品類別: Finance 商品規格: 11p 再版日期: 地域: China 產業: Accommodations;Restaurants and food service industry 個案年度: -
商品敘述:
On September 6, 2018, a couple was enjoying a meal at a hotpot restaurant in Weifang, Shandong Province, China. The restaurant was a branch of the popular Chinese hotpot restaurant chain owned by Xiabuxiabu Catering Management (China) Holdings Co. Ltd. (Xiabu Xiabu). Halfway through the meal, the pregnant wife found a dead rat in her soup. The news spread on social media, and according to some analysts, Xiabu Xiabu''s share price dropped US$190 million in market value. Had Xiabu Xiabu''s lack of quality assurance undermined the company''s success? How could the company improve its risk and crisis management? Ruth S.K. Tan is affiliated with National University of Singapore.
涵蓋領域:
Crisis management;Risk management
相關資料:
Case Teaching Note, (W24206), 11p, by Ruth S.K. Tan, Weina Zhang, Renbao Chen
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