商品敘述：

In September 2024, fictional protagonist Julien Bernard, member of the European Parliament (EP) for France, has read a report released by the European Central Bank (ECB) about the sharp decline in the European Union''s competitiveness in recent decades. Bernard, who cares intensely about the European Union''s economic success, agrees with the report and announces that he''ll be making an appearance on the BBC show HARDtalk to express his views. He is determined to use the program as a platform to persuade the public to act quickly and decisively. Mario Draghi, economist, former president of the ECB, and former prime minister of Italy, plays a starring role in this case. Draghi is credited with navigating the 2008 financial crisis and with being a powerful technocrat whose reputation was strong throughout the European Union. This case is appropriate for graduate-level business students in courses focusing on financial communication, economics, and public statements. It is designed to last approximately 80 minutes and can be taught in person or virtually.

涵蓋領域：

Economics

相關資料：

, (UV9346), p, by Meghan Murray

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