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Risfond: Reforging Corporate Identity |
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TU0228
2026/04/16
Zheng, Xiaoming;Zhao, Ziqian;Wang, Baolu
Other
17p
China
Human resource services;Professional services;Internet service providers;Business consulting services
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Founded in 2008, Risfond quickly emerged as one of China''s premier headhunting firms, riding the wave of the country''s rapid economic growth to drive its expansion. Sixteen years later, the company achieved annual revenue of CNY 700 million and, at its peak, employed over 5,000 staff. In 2010, the firm launched its Cross-Partner Model (CPM) to effectively tackle prevalent industry pain points, including low labor productivity and high employee turnover. Despite these remarkable achievements, organizational cohesion remained a persistent challenge. The exit of several core partners-who also held senior vice president positions-between 2017 and 2018 inflicted a significant setback on the company. In response, Risfond conducted a comprehensive internal review and, in 2019, established a corporate culture centered on "Down-to-Earth Doers", while simultaneously promoting digital transformation, employee professional development, and organizational restructuring. These measures were designed to systematize and strengthen the company''s management framework. From 2022 onward, however, the headhunting industry faced a new wave of challenges, including economic slowdown, stagnant market growth, falling revenues, widespread workforce downsizing, and slower platform development. Against this backdrop, the company''s co-founders confronted a critical question: how to effectively unify the team to navigate the downturn and stay on track toward becoming a world-class talent services provider.
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Corporate governance;Organizational behavior;Organizational values;Organizational change;Interdepartmental relationships;Centralization;Downsizing;Subsidiaries;Organizational goals;Morale;Organizational culture
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, (TU0229), p, by Xiaoming Zheng, Ziqian Zhao
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