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> What Evolution Can Teach Us About Innovation

商品編號: R2105C
出版日期: 2021/09/01
作者姓名:
Afeyan, Noubar B.;Pisano, Gary P.
商品類別: Entrepreneurship
商品規格: 12p

再版日期:
地域:
產業: Biotechnology industry;Pharmaceutical industry
個案年度: -  

 


商品敘述:

Many people believe that the process for achieving breakthrough innovations is chaotic, random, and unmanageable. But that view is flawed, the authors argue. Breakthroughs can be systematically generated using a process modeled on the principles that drive evolution in nature: "variance generation," which creates a variety of life-forms; and "selection pressure" to select those that can best survive in a given environment. Flagship Pioneering, the venture-creation firm behind Moderna Therapeutics and one of the most widely used Covid-19 vaccines in the United States, uses such an approach. It has successfully launched more than 100 life-sciences businesses. Its process, called "emergent discovery," is a rigorous set of activities including prospecting for ideas in novel spaces; developing speculative conjectures; and relentlessly questioning hypotheses.


涵蓋領域:

Covid;Creativity;Entrepreneurship;Experimentation;Innovation;Value creation


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