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商品編號： IN1167 出版日期： 2015/11/23 作者姓名： Singh, Jasjit;Duce, Helen 商品類別： Other 商品規格： 17p 再版日期： 2019/06/01 地域： Vietnam 產業： Retail trade 個案年度： -
商品敘述：
Unilever Sustainable Living Plan (USLP) is a global initiative integrating Unilever''s commercial and sustainability-related agenda. In this context, Unilever is reviewing the progress so far of its new "Perfect Village" initiative in Vietnam, which seeks to build a financially viable rural business that also makes a positive social impact. Please visit the dedicated case website http://cases.insead.edu/unilever-in-vietnam/ to access supplementary material.
涵蓋領域：
Emerging markets;Corporate social responsibility;Multinational corporations;Environmental sustainability;Organizational values;International business;Social entrepreneurship
相關資料：
Case Teaching Note, (IN1168), 18p, by Jasjit Singh, Helen Duce
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