我的購物車 (0)
我的帳號資料
我的訂單紀錄
我的學校教授
我的學校課程

[ Tips ] 一分鐘使用導覽

搜尋 
請輸入欲查詢之關鍵字
 
  進階搜尋
依主題瀏覽 
依商品類型瀏覽 
依出版日期瀏覽 
依作者瀏覽(姓) 
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
V
W
Y
Z
銷售排行榜 
 您所選取的商品項目

> Dulcie Madden (A) - Growth or Exit?

商品編號: 9-820-052
出版日期: 2019/10/01
作者姓名:
Ghosh, Shikhar;Payton, Christopher;Bagai, Shweta
商品類別: General management
商品規格: 12p

再版日期: 2020/01/16
地域:
產業:
個案年度: -  

 


商品敘述:

This is part of a three-case series that follows Dulcie Madden''s journey as a founder over five years. Case (A) is about managing growth and cash flow; Case (B) is about the exit decision and conditions on a sale; Case (C) shows Madden dealing with adversity and the choice of "when to quit?" Rest Devices was an early stage company started by a team from MIT. Dulcie Madden decided to drop out of her MBA program at MIT to join Rest Devices as the CEO and use the innovative sensor technology to create a line of smart clothing for babies. A partnership with Babies "R" Us became a strong catalyst to growth but left Rest Devices increasingly constrained by additional capital requirements necessary to deliver the required number of units. As Madden tried to balance the need for capital with the business pressures of delivering a product for a nationwide rollout, she was faced with a series of strategic choices including an unsolicited acquisition offer, a lawsuit, failed financing, and tensions within the team.


涵蓋領域:

General management


相關資料:

Case Teaching Note, (5-820-068), 17p, by Shikhar Ghosh, Shweta Bagai;
Spreadsheet Supplement, (9-820-707), 0p, by Shikhar Ghosh