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商品編號： 9-819-017 出版日期： 2019/06/25 作者姓名： Kerr, William R.;O''Connor, Daniel;Schwalb, Nathaniel 商品類別： Other 商品規格： 27p 再版日期： 2019/10/08 地域： 產業： 個案年度： 2019 - 2019
商品敘述：
In 2019, the retail and consumer product industries were undergoing a generational transformation. The consumer sector had gone through two other generational shifts in the past 50 years. During each shift, many legacy businesses lost share or outright failed. The businesses that survived and thrived had to grow new business models and competencies, while managing their pre-existing operations. The note explains the major transformations occurring to the global consumer sector in 2019 and how leaders reacted.
涵蓋領域：
Operations and supply chain management;Organizational behavior;Strategy
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