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> Yo-Yo Ma and Silkroad

商品編號: 9-818-110
出版日期: 2018/03/09
作者姓名:
Deshpande, Rohit;Gompers, Paul A.;Kominers, Scott Duke
商品類別: Entrepreneurship
商品規格: 28p

再版日期: 2019/10/08
地域:
產業: Music
個案年度: -  

 


商品敘述:

Silkroad -- a cross-cultural music collaboration that world-famous cellist Yo-Yo Ma had spearheaded since 1998, was preparing to celebrate its twentieth anniversary. In parallel, Ma was stepping back from his role as the organization''s Artistic Director. Silkroad had come of age, gaining international recognition for its uniquely global music, which blended musical traditions from across the world -- especially Asia, the Middle East, Europe, and America. The Ensemble had also forged strong partnerships with universities, local governments, and civic groups, and developed an array of outreach programs to help people understand and express themselves through music. Ma was confident that there could be no better time to hand over leadership. But the transition was bittersweet: He felt a deep personal connection both to the Ensemble as a whole and to every one of its performers and staff members. And he wondered how reducing his involvement would affect the organization''s sustainability.


涵蓋領域:

Diversity;Entrepreneurship;Innovation;Leadership transitions;Nonprofit organizations;Teams


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