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商品編號： 9-719-506 出版日期： 2019/04/19 作者姓名： Yoffie, David B.;Gonzalez, George 商品類別： Other 商品規格： 24p 再版日期： 2020/02/18 地域： 產業： 個案年度： 2011 - 2019
商品敘述：
The case explores Ripple CEO Brad Garlinghouse''s mission to disrupt the global payments industry by leveraging the cryptocurrency XRP. Students will learn about Bitcoin and the blockchain industry, as well as Ripple''s unique crypto business model. The case provides an opportunity to navigate the areas of distributed technology, platforms, regulation, and global payments, from the perspective of a San Francisco software startup with over $20 billion in digital assets.
涵蓋領域：
Blockchain;Fintech;Global strategy;Government policy and regulation;Start-ups
相關資料：
Case Teaching Note, (5-720-418), 10p, by David B. Yoffie
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