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商品編號: 9-714-413 出版日期: 2013/08/17 作者姓名: Van Den Steen, Eric 商品類別: Other 商品規格: 24p 再版日期: 2020/11/12 地域: 產業: Automotive industry 個案年度: 2003 - 2013
商品敘述:
In mid-2013, Tesla Motors was riding a wave of success: It had launched its first really mass-produced car-the model S-to rave reviews; had recently raised first-year production targets; and had started taking orders for its next car, the Model X. Tesla seemed to be on its way to defying the skeptics and becoming the first US company to enter the car industry with a mass-produced car since WWII and the first to successfully launch a fully electric car. Or was it not?
涵蓋領域:
Business analysis;Business expansion;Competitive advantage;Competitive strategy;Economics;Emerging technologies;Entrepreneurs and founders;Environmental sustainability;Innovation;Market entry;Product development;Production
相關資料:
, (9-714-483), 28p, by Eric Van Den Steen
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