[ Tips ] 一分鐘使用導覽
商品編號： 9-692-044 出版日期： 1991/10/29 作者姓名： Iansiti, Marco;Feinberg, Barbara 商品類別： Operations management 商品規格： 19p 再版日期： 1992/04/30 地域： Japan 產業： Automotive industry 個案年度： 1988 - 1988
商品敘述：
Describes a situation in which the manager in charge of a major development project at Honda needs to make a decision about the technical specification of the product. The decision has profound implications for the product concept and strategy, as well as for the technical feasibility and challenges of the design. The students need to evaluate different options and estimate their impact on the success of the final product. Underlines the importance of choosing an option that is consistent with the overall concept of the product and the company''s design and philosophy.
涵蓋領域：
Technology and analytics;Product development;Strategy execution;Organizational structure and design
相關資料：
Case Teaching Note, (5-693-009), 11p, by Marco Iansiti
哪些人也有訂購？