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商品編號： 9-617-060 出版日期： 2017/03/27 作者姓名： Zhu, Feng;Zhang, Ying;Palepu, Krishna G.;Woo, Anthony K.;Hua Dai, Nancy 商品類別： Operations management 商品規格： 30p 再版日期： 2019/03/13 地域： 產業： 個案年度： -
商品敘述：
Headquartered in Hangzhou (China), Ant Financial has grown into a fintech "Unicorn." The fintech empire that the company established spanned verticals such as mobile and online payment (Alipay), money market fund (Yu''e Bao), wealth management (Ant Fortune), digital-only banking (MYbank), credit scoring (Zhima Credit ), and consumer credit portal (Ant Credit Pay) among others. After another sales record during the 2016 11.11 Global Shopping Festival along with Alibaba, Long Chen, Chief Strategy Officer of Ant Financial was contemplating the various opportunities and challenges associated with the firm''s international expansion, inclusive finance in rural regions, and regulatory uncertainties.
涵蓋領域：
Banks and banking;Credit and loans;Fintech;Global strategy;International business;Web and mobile applications
相關資料：
Case Teaching Note, (5-619-030), 27p, by Feng Zhu, Krishna G. Palepu, Kerry Herman, Susie L. Ma
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