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> SAP 2014: Reaching for the Cloud

商品編號: 9-614-052
出版日期: 2014/01/29
作者姓名:
Lakhani, Karim R.;Iansiti, Marco;Fisher, Noah
商品類別: Operations management
商品規格: 25p

再版日期: 2014/03/14
地域: Germany
產業:
個案年度: 2010 -  2014

 


商品敘述:

In May 2014, Bill McDermott will become the sole CEO of SAP AG, the world leader in the Enterprise Resource Planning (ERP) field. The case occurs in January 2014 at SAP''s investors meeting, at a time when the company''s stock is near record high. A 2010 strategy committed the company to a transition to cloud computing. The main driver behind this transition was the development of SAP HANA, an in-memory computing technology that combined database, data processing, and application platform functionality. Ownership of cloud infrastructure was a key question. SAP could build, own, and operate its own data centers, or partner to locate SAP HANA and other products with other cloud infrastructure providers, such as Amazon, Microsoft, or IBM. McDermott also had to make decisions around the organization and leadership of the company''s cloud efforts.


涵蓋領域:

Cloud computing;Information systems;IT management;Cross-functional management;Operations strategy;Software development and engineering;Strategy execution


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