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商品編號： 9-609-064 出版日期： 2009/02/17 作者姓名： Edmondson, Amy C.;Eccles, Robert G.;Sinha, Mona 商品類別： Other 商品規格： 3p 再版日期： 2011/04/15 地域： India 產業： Professional, scientific & technical services 個案年度： 200 -
商品敘述：
This case is a follow-up of Mistry Architects: Innovating for Sustainability (A) (Case 609-044). In Case (A) Sharukh and Renu Mistry found and run an architectural firm dedicated to being both client-oriented and environmentally responsible. The case uses a difficult design decision in a tsunami rehabilitation project to illustrate the challenges faced by professional services firms, and the role of innovation in meeting the needs of multiple stakeholders. The specific design decision is to make a choice between thatch roofs which are environmentally friendly, versus reinforced cement concrete roofs that the villagers desire for its functionality. Case (B) reveals and explains the firm''s choice, while describing how the community rebuilds itself after the tsunami, as well as how the firms evolves. A (C) case discusses the future plans of the firm including growth and succession issues.
涵蓋領域：
Corporate social responsibility;Entrepreneurship;Family-owned businesses;Innovation;Organizational design;Sustainability;Teams
相關資料：
Case Teaching Note, (5-412-025), 20p, by Robert G. Eccles, Penelope Rossano
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