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商品編號: 9-606-099 出版日期: 2006/04/28 作者姓名: Raman, Ananth;Winig, Laura 商品類別: Operations management 商品規格: 23p 再版日期: 地域: India 產業: Retail trade 個案年度: 2006 - 2006
商品敘述:
This case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. Describes a high-growth Indian retailer, Pantaloon Retail (India) Ltd., and two of the company''s formats--Big Bazaar and Food Bazaar. Challenges students to debate the company''s concept, its strategic decision on how quickly it would like to grow, and some key decisions on its supply chain. At the time of the case (2006), small "mom-and-pop" stores still dominated Indian retailing, but that was changing rapidly because of the entry of "organized" retailers such as Pantaloon. Pantaloon''s management faced some exciting opportunities as well as some potential competition from global retailers that were planning to enter the Indian market and large Indian business houses that were planning to establish retailing businesses.
涵蓋領域:
Supply chain management;Business growth;Competitive strategy
相關資料:
Video Supplement, (2728), 0p, by Ananth Raman;Video Short, (6559), 0p, by Ananth Raman, Laura Winig
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