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> Amazon.com''s European Distribution Strategy

商品編號: 9-605-002
出版日期: 2005/06/30
作者姓名:
Hammond, Janice H.;Chiron, Claire
商品類別: Operations management
商品規格: 28p

再版日期: 2013/08/30
地域: Europe
產業: Apparel accessories;E-commerce industry;IT consulting services
個案年度: 2003 -  2003

 


商品敘述:

Describes how Amazon''s distribution system evolved from the company''s inception. In 2003, Amazon Europe must decide how to reconfigure its distribution network in light of expected growth, products proliferation, and geographical expansion in Europe. Examines how characteristics of suppliers and customers differ across the markets Amazon serves in Europe. The protagonist must consider the degree of centralization appropriate for the European network, where inventory should be held, what fulfillment models should be used, and how to manage risks of supply disruption.


涵蓋領域:

Business models;Centralization;Change management;Cross-functional management;Decision making;Facilities;Globalization;Inventory management;Operations strategy;Product distribution;Software development and engineering;Strategy execution;Supply chain management;Business growth;Business management;Growth strategy;Risk management;Business expansion


相關資料:

, (XLS272), 0p, by Janice H. Hammond, Claire Chiron