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> Joline Godfrey and the Polaroid Corp. (A)

商品編號: 9-492-037
出版日期: 1992/03/18
作者姓名:
Hill, Linda A.;Conrad, Melinda B.;Kamprath, Nancy
商品類別: Other
商品規格: 15p

再版日期: 2000/04/04
地域: Massachusetts
產業: Electronic components;Photographic equipment & supplies
個案年度: -  

 


商品敘述:

Describes how Joline Godfrey, an intrapreneur at the Polaroid Corp., introduced and developed a project that could help Polaroid move to a more service- as opposed to product-oriented focus. Also depicts the mentor-protege relationship between Godfrey and Gerald Sudbey, a senior executive in the company. Addresses two issues: intrapreneurship and mentor-protege relationships. Allows the students to explore the process of intrapreneurship, what it takes to effectively be a change agent in an organization. In addition, provides them with a textured understanding of mentor-protege relationships--the various stages they go through, and the challenges and benefits they represent.


涵蓋領域:

Change management;Entrepreneurship;Leadership;Managing up;Power and influence;Women


相關資料:

Case Teaching Note, (5-494-119), 31p, by Linda A. Hill, Katherine S. Weber;
Video Supplement, (9-497-504), 0p, by Linda A. Hill