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商品編號： 9-397-504 出版日期： 1997/02/01 作者姓名： Bower, Joseph L.;Hout, Sonja Ellingson 商品類別： Other 商品規格： 再版日期： 地域： 產業： 個案年度： -
商品敘述：
Interviews with Martin Sorrell, Chairman of WPP Group plc, and also with the heads of several companies that are owned with WPP. Discusses corporate culture, strategies for the future, and how the various companies interact.
涵蓋領域：
Acquisitions;Leadership;Diversification;Holding companies;Labor management teams;Organizational culture;Organizational structure;Relationships;Communication strategy
相關資料：
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