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商品編號： 9-210-041 出版日期： 2010/02/04 作者姓名： Perold, Andre F. 商品類別： Finance 商品規格： 13p 再版日期： 2022/06/28 地域： Canada 產業： Retail trade 個案年度： 2009 -
商品敘述：
Dollarama is the leading operator of dollar stores in Canada. The firm performed extraordinarily well after a leveraged buyout in 2004, and recently executed a highly successful IPO. The company sources its goods primarily from Asia. It has strong brand recognition and competitive advantages in operations, purchasing, and merchandising. In the face of margin pressures, Dollarama recently took the risky decision to move from the single one dollar price point to multiple price points. The additional price points offer some flexibility, but customers'' appetite for purchasing products priced above $1 has yet to be fully determined. Dollarama is on a fast growth track but remains chiefly concerned about its vulnerability to supply disruptions and to increases in merchandise costs from higher input prices. The firm appears quite overvalued based on a multiples analysis, but considerably undervalued based on a discounted cash flow analysis.
涵蓋領域：
Financial analysis;Pricing strategy;Purchasing
相關資料：
Spreadsheet Supplement, (9-222-718), 0p, by Andre F. Perold
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