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商品編號： 67211 出版日期： 1967/03/01 作者姓名： Quinn, James Brian 商品類別： Negotiation 商品規格： 12p 再版日期： 地域： 產業： 個案年度： -
商品敘述：
Like any other forecasting, technological forecasts can improve managers' decisions by delineating future opportunities and threats in a general way. As long as managers recognize the limits of these forecasts, they can improve on the simple hunches that have characterized past practice. Some promising techniques are demand assessment, theoretical limits tests, parameter analysis, analyzing technological changeover, systems analysis, scientific surveys, and competitive analysis.
涵蓋領域：
Decision analysis;Forecasting;Innovation;McKinsey Award winners;Product development;Technology
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