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 您所選取的商品項目

> Samsung: The Internet of Things

商品編號: W19497
出版日期: 2019/09/13
作者姓名:
Okundaye, Paul;Haggerty, Nicole R.D.
商品類別: Other
商品規格: 11p

再版日期:
地域: South Korea
產業: Telecom
個案年度: 2016 -  

 


商品敘述:

In 2014, the Internet of things (IoT) was still considered in its infancy stage. Over the next two years, the IoT matured and represented a considerable amount of uncertainty for the entire electronics industry. In 2016, the industry was at an inflection point regarding the technology, and its largest competitors had to make a choice: risk investing in research and development for a potential return (or failure), or stay the course and let competitors assume the risk. The chief executive officer of Samsung Electronics Co. Ltd. (Samsung), Boo-Keun Yoon, was in a position to take a stand in regard to the IoT and invest US$1.2 billion, which could have a major impact on the company''s future. It was up to Yoon to decide.


涵蓋領域:

Information systems;Innovation;Investment management;Activity-based costing;Internet of Things;Internet


相關資料:

Case Teaching Note, (W19498), 7p, by Paul Okundaye, Nicole R.D. Haggerty