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商品編號: UV8322 出版日期: 2021/08/01 作者姓名: Cian, Luca;Zorychta, Alex 商品類別: Marketing 商品規格: 7p 再版日期: 地域: 產業: 個案年度: -
商品敘述:
This technical note is designed to introduce students and practitioners to the body of work associated with creativity and its applications for professionals and the organizations they lead. Creativity is often seen as an intangible subject, and a half-century of research remains remarkably unknown. This note describes actions that professionals can immediately implement to accelerate creativity in the work place.
涵蓋領域:
Marketing;Creativity;Business management;Leadership;Product management;Innovation
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