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商品編號: SCG589 出版日期: 2021/10/20 作者姓名: Fox, Glenn;Castillo, Rebecca 商品類別: Other 商品規格: 10p 再版日期: 地域: 產業: Recreation and fitness industry 個案年度: -
商品敘述:
Infusing a culture of gratitude into an organization can enhance employee engagement and effectiveness. This note makes the case that focusing on this lever of culture-building can pay major dividends for small and large organizations alike. In the accompanying exercise, students work in groups to create and pitch an innovative workout or dance for Action Potential Enterprise, a firm that specializes in predicting fitness trends and launching new workout products. APE used to be a leader in the industry, but poor management and a lack of innovation has recently caused a decrease in their popularity. The teams must work quickly to help fix APE''s stagnant culture and generate new products, each led by a manager with an assigned approach to gratitude and accountability. Students will gain insight into how different managerial styles affect team dynamics and workplace culture.
涵蓋領域:
Innovation;Leadership and managing people;Management philosophy;Management styles;Managing employees;Morale;Motivating people;Organizational behavior;Organizational culture;Psychology and neuroscience
相關資料:
Case Teaching Note, (SCG889), 8p, by Glenn Fox, Rebecca Castillo;Video Short, (SCV003), 0p, by Glenn Fox, Rebecca Castillo;Spreadsheet Supplement, (SCV101), 14p, by Glenn Fox, Rebecca Castillo
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