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商品編號: IN1607 出版日期: 2010/01/25 作者姓名: Zeisberger, Claudia;Narain, Dhruv;Kapadia, Romain;Scott, Elizabeth 商品類別: Other 商品規格: 14p 再版日期: 2019/09/30 地域: India 產業: Alcoholic beverages;Wine industry 個案年度: -
商品敘述:
The case focuses on the risks and rewards of early-stage investing in a successful emerging market consumer start-up (i.e. non-tech), from seed funding in 2004 to raising expansion capital in 2019. We observe the founder of Sula Vineyards, a winemaker from the Nasik Valley in India, as he makes decisions about external fundraising. Case (A) takes the seed investor perspective. It follows Deepak Shahdadpuri, who stays invested in Sula for 13 years, gradually reducing his equity stake along the way. Cases (B) and (C) follow the company as it raises successively larger rounds of funding to fuel its growth and international expansion. As the Sula brand and CEO Rajeev Samant become increasingly well-known, the company attracts the attention of diverse investors ranging from European family offices, Asian institutional investors, venture capital and growth equity, and sovereign wealth funds. Given its emerging market setting, the case can be used to explore investment risks from political and regulatory uncertainty, and currency risk for US$-based institutional investors.
涵蓋領域:
Capital;Consumers;Emerging markets;Entrepreneurs;Entrepreneurship;Equity financing;Exit strategy;Family businesses;Growth;Investments;Private equity;Risk management;Startup;Venture capital
相關資料:
Case Teaching Note, (IN1610), 21p, by Claudia Zeisberger, Maninder Minhas;Case Teaching Note, (IN1611), 2p, by Claudia Zeisberger, Maninder Minhas
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