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商品編號： A00241 出版日期： 2018/06/25 作者姓名： Dixit, M. R.;Kumar Jena, Sanjay 商品類別： Other 商品規格： 35p 再版日期： 地域： India 產業： Airline industry 個案年度： -
商品敘述：
The AirAsia India 2017 (AAI) case presents the situation faced by Tony Fernandes, the CEO of the AirAsia group of companies, in 2017, when he had to respond to the changes in aviation policy made by the Ministry of Civil Aviation (MCA). As per the changes, an airline operating in India could start its international operations without having five years of domestic flying experience provided it deployed 20 of its aircraft or 20% of the total capacity, whichever was higher, for domestic operations. The objective of this case is to help discuss issues relating to sustaining late entry and exploring new growth opportunities in the context of regulatory changes.
涵蓋領域：
Global strategy;Strategy management;International business;Internationalization
相關資料：
Case Teaching Note, (A00242), 20p, by M. R. Dixit, Sanjay Kumar Jena
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