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商品編號: 9-822-026 出版日期: 2022/02/10 作者姓名: Hyde, Lindsay N.;Eisenmann, Thomas R.;Quinn, Tom 商品類別: Entrepreneurship 商品規格: 3p 再版日期: 地域: 產業: 個案年度: 2014 - 2018
商品敘述:
This is the conclusion to Agora (A), where founder Elsa Sze decides if she wants to continue investing energy in her civic technology startup. Agora was a civic technology (civic tech) startup founded by Elsa Sze, who wanted to enhance the connection between political officials and their constituents by facilitating virtual "town halls," making underrepresented voices heard and benefiting elected and appointed leaders who often struggled to collect meaningful feedback. Despite success in startup accelerator programs, challenges and complexities with government sales cycles led Sze to pivot the company multiple times, until she was selling customer service software to corporations and pondering whether she still wanted to build and sell Agora. A short financial runway meant she had to quickly decide where to invest her energy.
涵蓋領域:
Business and government relations;Entrepreneurship;Strategy
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