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商品編號: 9-813-052 出版日期: 2012/08/04 作者姓名: Jones, Geoffrey G.;Ghanem, Lana 商品類別: Other 商品規格: 27p 再版日期: 2022/10/27 地域: Middle East 產業: Retail trade 個案年度: 1928 - 1984
商品敘述:
The case is concerned with Elia Nuqul, the founder of Jordanian-based Nuqul Brothers, a large diversified business group. It shows how Nuqul, a Christian Palestinian whose family was forced to flee to Jordan after the creation of Israel in 1948, built a business in his new home, first in trading and later in consumer products such as hygienic paper mnaufacturing. The case shows the challenges of building such an entrepreneurial business in a developing region with high political instability. The case is positioned within the wider context of the regional conflict in Palestine and Israel, and it provides a vehicle for exploring the role and responsibility of entrepreneurs, if any, in such conflicts.
涵蓋領域:
Business history;Entrepreneurs and founders;Globalization;International business;Politics;Product management;War and conflicts
相關資料:
Case Teaching Plan, (9-822-070), 17p, by Geoffrey G. Jones, Mona Rahmani
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